Window Shopping

With the introduction of a new brand identity, I was tasked, along with the creative director to develop a “Utopia” website design for QVC that highlighted the true essence of the new brand. Utilizing best practices in UI/UX design, we developed two designs, one for everyday, and one for a Fashion category takeover of the homepage. The designs were meant to be inviting, warm and engaging – like hanging out with an old friend.

The concepts were well received by upper management and some of the ideas were incorporated into the day to day early on in the new brand’s infancy.

UI/UX DESIGN, PROJECT & TEAM MANAGEMENT, CREATIVE & ART DIRECTION, DIGITAL DESIGN & PRODUCTION

QVC Homepage Comp, Desktop & Responsive with detailed Shop by Category

QVC For the Home Comp, Desktop and Responsive with detailed TSV (Today’s Special Value).