Calling All Angels
I was entrusted with designing and developing a responsive website for my partner, both in life and in business. The challenge was to create an educational site that would be easily navigable for her current and prospective clients. The objective was to engage visitors with her message and mission while encouraging exploration of the various treatment areas and the impact of her private practice.
Ronda's goal was to maintain an inviting and inspiring atmosphere through carefully curated images, quotes, typography, and color schemes. I crafted a website that authentically reflects her brand as a niche healthcare practitioner specializing in integrative complementary oncology care. Bringing her vision to life was a highlight of this project. I employed the best practices in UI/UX design and ensured ADA compliance. I invite you to explore the site!
Ronda and I went through multiple rounds of images. We created a storyboard of images that captured the true essence of her brand. From these images, I was able to create a style guide that reflected the images that were chosen.
Created a style guide for rondacrary.com. The guide includes colors, fonts, button styles and other assets for the site. The color palette was a culmination of colors from the images that I chose for each section of the website. I chose a complimentary serif font for the quotes and a san-serif font for the headline and body text.